Runway Reset
Anonymised client: Seed-stage B2B SaaS. They were scaling headcount and pushing sales targets, but runway was a moving target depending on which sheet you opened. They wanted one forecast they could trust — and a cash rhythm the team could actually keep.
Their forecast wasn’t wrong, it was unreliable
Assumptions were buried, inputs weren’t owned, and cash timing was guesswork. Decisions were happening anyway.
We rebuilt the model around a handful of drivers (headcount, conversion, churn, payment terms) and cleaned the baseline so it matched reality. Then we set up a weekly cash routine with clear owners and simple automation, so the forecast stayed current without founder heroics. The result: one runway range leadership could plan against, faster board updates, and a hiring plan based on cash timing instead of optimism.
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Let's have a call. No pitch. No pressure. Just a clear look at where you are, where you’re heading, and what the numbers need to do next.
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